Bestselling author, political adviser and social and ethical prophet Jeremy Rifkin investigates the evolution of empathy and the profound ways that it has shaped our development and our society.

The secret powers of time

Professor Philip Zimbardo conveys how our individual perspectives of time affect our work, health and well-being. Time influences who we are as a person, how we view relationships and how we act in the world.

Superfreakonomics

Robin Dunbar – How Many Friends Does One Person Need?

graff. by Ken Chung

There is Blue-prints (as the very serious service design tool) and then there is blue-prints. In just a couple of days time I’ll be doing less of the first and more of the latter. (And yes. -I am looking forward to it.)

Bruce Sterling

from http://semanticstudios.com/

img by Peter Morville // http://semanticstudios.com/

That’s got to change.

The future of healthcare will hinge on an enormous wave of today’s young people needing more and more health services and products. Are you forming a relationship with young people today that will form lifelong customers? Will they trust healthcare or doubt it can meet their needs? Are you speaking their language? Are you leveraging the tools they use every day to simplify the other areas of their lives? Are your services as easy as buying a book on Amazon or as accessible as Facebook?”

We’ve started The Future Well because we realize today’s leaders need help reaching the younger generation. We’re experts in how younger generations view and experience health. I was born in 1976 and had my first computer in 1982. We are this new generation.

Change is inevitable. As health leaders, we need to be ahead of the curve and speak a new language to reach the younger population. There’s a huge market you’re ignoring. And they’re the future. Embrace them now and they’ll love you forever.

Jay Parkinson

-born after he got his first computer, but I love that statement!

(Siting it in the nightmare of a report I’m writing.)

visualization of visualizations. http://www.visual-literacy.org/periodic_table/periodic_table.html

-visit the link for an interactive version (!!!)

I love rumbling around in other peoples playlists.. even though it is a bit scary that people will now be able to critique my music taste, see what music is in what playlist (what I call my playlists) What music fits in “obsessions”/ what I play more of.  -Btw. Cornelis Vreeswijk is good for late night working, and theres been a lot of it lately..

Yes, I know I can hide it and set it to “private”.. and No, I’m not going to.

“Why now? Why is this all of a sudden become a reality, an exciting direction in the future of medicine? What we have is, in a way, a perfect positive storm. This sets up consumer driven healthcare. That’s where this is all starting. Let me just give you specifics about why this is a big movement if you’re not aware of it. 1.2 million Americans have gotten a Nike shoe, which is a body area network that connects the shoe, the sole of the shoe to the iPhone, or an iPod. And this Wired Magazine cover article really captured a lot of this. It talked a lot about the Nike shoe and how quickly that’s been adopted to monitor exercise physiology and energy expenditure. Here is some things, the principles that are guiding principles to keep in mind: “A data-driven health revolution promises to make us all better, faster, and stronger. “

-trying to work with the service providers of health care can be a challenge; -it sometimes feels like the “not-invented-here syndrome” times 20, as it is entire industries clashing together.  Its like saying “Yes we need your help with how people experience our service” , and at the same time saying “but we know better than you, -so we’re not really going to listen.” In making the  health industry move forward, the health consumer/health owner is a vital part of the equation. Empowering the patient to be an active part of the health conversation (its your health-your job) is what seems to me like the most important step. -Hence designing for behavior awareness/behavior change  is the key enabler  to move out of any status quo.

further more; health decisions aren’t made in the 15 minutes a year your in the doctors office. it is made the 525685 minutes when your out of it.

Ex: We know that eating to much of the wrong food is bad for us. We know to much alcohol is bad, we know we shouldn’t smoke, that we should exercise more and not engage in unsafe sex, and that we should talk to someone (not hide) if we feel depressed. These are context driven decisions -and the context of the doctors office does not mirror the one you experience when making these choices.

Collected and presented by twopular.com

We’ve always been told that health is something one keeps to oneself. But we’ve always talked about how we feel as a part of finding understanding and togetherness with others. The social web makes this even easier:  just a quick  search..

-Can designers contribute to better health services?

Innovation targeted towards users habits and experience-needs. (Desired state: feeling cared for and understood/listened to,  just to mention a few.)

Focus on how the user/patient, non-patient meets the service. (the “wait” or the” in-between time”, the insecure and nagging  feeling of the “what if”, not to mention patient-doctor communication.)

Martyn Perks from ”Shaping Social Policy: Designers and Health” will be leading the debate. (I’ll be somewhere in the back-row.)

Though my project is of a preventative nature: how to educate and nudge people on how not to become patients, I still think this seems like a promising meeting.

According to the Fogg Behavior Model, three elements must converge at the same moment for a behavior change to occur: Motivation, Ability and Trigger. Dr. Fogg has pointed out that a common mistake is to overemphasize motivation, with little regard to the user’s ability to perform the ability, or arranging triggers for the desired behavior. I found this to be commonly true in the behavior change Facebook apps  as well.

2. Ignoring Ability

If you’ve provided someone with incredible motivation to do something, but they can’t figure out HOW to do it, you’re essentially throwing them against a brick wall of disappointment and frustration. Behavior Change apps typically take on very difficult behaviors without adequately helping the user become ABLE to perform the desired outcome easily. Solutions include providing instruction through the app, guiding users to keep researching strategies outside the app, or developing apps targeting very focused behavior changes where ability can be more readily fostered.

3. Ignoring Triggers

If you are strongly motivated to do something, and have the ability to do it, you can still find weeks and months slip by without actually doing it. According to the Fogg Behavior Model, you also need effective triggers that remind you to do the behavior when you CAN actually do it. Facebook apps actually do frequently use triggers, just not effective ones for challenging behavior changes. They may send email reminders or take advantage of communication channels within Facebook itself (app news, counters, messages, stream posts). However these triggers rarely happen at a time when the user can actually DO the new behavior. To really be successful, apps need to help users set up triggers at the right time. For example, users might configure apps to send Facebook text messages during a user’s lunch break reminding them to eat something fresh. Or an app might offer a motivational printout to post on the mirror reminding the user to exercise first thing in the morning.

4. Ignoring Facebook  Design Patterns

Facebook (and Social networks  in general) are unique design environments and they’re changing all the time. It’s very hard to predict what interactive design strategies will work without trying them out. Too many apps strike out on their own with brand new interaction patterns, or patterns that work in other environments, like traditional websites or software. They are then surprised and disappointed that their app does not engage users. It’s very important to begin by modeling (if not outright imitating) existing Facebook interaction models, and then systematically testing new directions.

5. Ignoring Facebook Viral Best Practices

Apps that have seen rapid viral growth are aggressively using viral design patterns, creating a tight viral loop that all users enter as soon as they engage the app. Casually leveraging viral channels will achieve very limited growth no matter how powerful the behavior change features are. It’s necessary to study the best strategies, track metrics and continuously hone the efficiency of the viral loop for an app to grow large through virality.

from goaltribe.com

-thanks m.